Inspiration Behind Our New CollectionJuly 21, 2019 • Our Kit
Muddy Puddles Autumn/Winter 2019 collection is a celebration of all things British. We love the British weather, the British countryside and most of all the British spirit for getting out and getting on whatever the weather.
Our new collection is, as always, all about reconnecting with the great outdoors and the natural world. We want all children to have the opportunity to be wild and free, unconstrained by the elements.
The unisex colour palette we chose is vibrant and fresh with bright, energetic reds, yellows, elegant blues and greens. For autumn/winter 2019, we have introduced bold new prints inspired by the great British fossil hunter Mary Anning, who combed the Dorset cliffs and beaches to uncover remarkable prehistoric treasures. Threaded through our new collection are fun and eye-catching ichthyosaurus, lizards, urchins, fossils and feathers that will make your child stand out from the crowd. We’ve also included our signature themes such as raindrops and lightning bolts to celebrate the British weather.
At Muddy Puddles we care deeply about the quality and design of every item we create. We are committed to thoughtful child-led design. Every outer fabric we choose is made to protect against the elements and tested to the hilt against heavy rain and snow. Then every lining and inner fabric is always soft and non-itchy so children are happy to put it on. We combine these essentials with thumb hole loops that keep out the wind, secure yank proof zips to withstand lots of wear and tear and an infinite number of other details depending on the item. We are lucky enough to have lots of muddy children in our team who can put all our products to the test and let us know how we can do a better job. In every Muddy Puddles product you buy we put the message ‘made to pass on to someone smaller than you’ and we really mean it. We offer a one year quality guarantee on everything we make and delight in receiving photos from customers of the 3rd, 4th or sometimes even 8th child wearing a Muddy Puddles item.
We’re over the moon to announce that we have continued with our commitment to sustainable sourcing with more of our collection made from recycled fabrics and the introduction of biodegradable polybags to keep our products clean before they get a chance to become muddy.
A few brand new, brilliant waterproofs have joined our range. We’re delighted to introduce our new Storm Hard Shell jacket, which is our most technical waterproof coat yet. Perfect for more intense outdoor activities such as walking, climbing or running, it is equally suitable for everyday adventures. Pair it with our Cloud Gilet to make it warmer for cold days.
Our best selling 3-in-1 Scampsuits are back in two new and fun prints – baltic feather and navy fossils. Super toasty and versatile with all-round waterproof protection, our Scampsuit is the ultimate piece of kit for active explorers up to 6 years. We’ve also added 3 new colourways to our Parka Explorer family – this brilliantly waterproof, toasty jacket now comes in vibrant blue, burgundy and green. Our offer for schools has come on in leaps and bounds with our new Rainy Day jackets, 2-part Bib and Brace & Jacket set and our lovely, new accessories.
We are excited about the next swathe of young Muddy Puddlers getting out and about this autumn in our kids’ waterproof jackets, splashsuits, wellies and waterproof trousers and we can’t wait to hear about all of your adventures.